Maps Ranking Case Study for a Wellness Company: Drove 30% Growth And
Increased Visibility

For: Wellness Company
Keyword: Mental Health Clinic

Background

Opened in mid-2018, this clinic is situated in a suburban area among other health clinics, medical offices, urgent care centers, and labs, within one of the top 50 US cities by the 2022 census. It generates $5 to $10 million in revenue. Specializing in side-effect-free treatments for depression and anxiety, the clinic aims to boost its local visibility for specific treatments, despite past challenges in achieving this.

Objective

Increase visibility in local results for specific treatments.

Obstacles

Since its 2018 launch, the clinic struggled to appear in local searches.

Recommended Program

To improve their findability by treatment type, they needed to establish a stronger presence as a mental health clinic within a 3-mile radius (45 square miles). After setup, SMH focused on enhancing the brand and category signals to increase visibility from their location into nearby populated areas.

Duration

2 ½ weeks.

Impact

Market presence in local searches indicates the clinic's visibility to local searchers unaware of its name but seeking services it offers. Initially, they had a 7% visibility in Google local on the first page. Within 17 days, this rose to 30% visibility, marking a 414% growth. See the After map grid above.

Conclusion

The clinic's listing was strengthened, boosting visibility for their treatments and helping more patients access safe, evidence-based depression and anxiety treatments to improve their quality of life.

Find Us

206 Longwood Drive
Papillion, NE 68133
Hours of Operation:
Monday - 9:00 AM - 5:00 PM
Tuesday - 9:00 AM - 5:00 PM
Wednesday - 9:00 AM - 5:00 PM
Thursday - 9:00 AM - 5:00 PM
Friday - 9:00 AM - 5:00 PM
Saturday - Closed
Sunday - Closed
Skip to content